The Grubbs family, headed up by professional marketer Rodney (Rocket) Grubbs, is a force in pickleball already…although only a few years in the biz. Part of this is that they offer real value. Merchandise? Sure, and great stuff, too. We own so much Pickleball Rocks clothing, as one for-instance, that we’re starting to modify the older, mostly-worn-out shirts for use by our boxer, Desi.
But beyond that, Pickleball Rocks takes their slogan, Helping Pickleball Grow, pretty darn seriously. The Pickleball Mile Club tracks your pickleball play and gives you rewards as incentives for you to exercise more. The Pickleball Champions Club at the Accelerator Level gives clubs assistance (for $97 a year) in obtaining a working website with custom domain name, Facebook page, and more. The Pickleball Rocks Paddle Foundation helps grow pickleball by putting affordable, durable paddles (and balls) into the hands of schools, YMCAs, parks and recreation departments, and the like.
It’s hard to say too much about the marketing prowess of this company…but a company can market the heck out of stuff and it will fail if it doesn’t provide value. Pickleball Rocks, in our opinion, is the real deal…they provide value equal to their marketing plan, and the value is to individual players, to organizations and to the pickleball community at large.
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